Search engine optimization (SEO) has come a long way over the last 20+ years. It’s become a household name and an essential component of any digital marketing plan or strategy. And although the goal of SEO hasn’t changed over the years, our understanding of SEO and its best practices is in a constant state of evolution. In the following article, we’ll talk about some new and upcoming SEO trends for 2020, and how they might impact your marketing efforts moving forward.

Search Engine Optimization (SEO) can be a complicated process. Often the terminology and vocabulary used when practicing SEO can confuse business owners, and even discourage them from learning the best practices. This may be one of the reasons why certain information can lose its context and create a myth or misconception about the marketing initiative.